Bad Language
Forget about tradition for a moment. Don’t think ‘but that’s the way we’ve always done it’. Ignore the fact that your Church is probably comfortable with things the way they are.
I want to talk about your bad language.
- You call your kids spaces – Classrooms! – Huh? Do kids really want another day of school?
- Your ministry is called Sunday school! – Wah? Again, why another day of school?
- Kids Church!! – Wha?? Way to reinforce the myth that ministry to kids is separate to the rest of the Church
- Workers! - Man, when I think worker I imagine a coal mine and chimney sweeps.
- What about all the adults in Big Church – I know it’s cute… but seriously, this is not playhouse Disney
- A CRY ROOM?? – For the love of all that is holy!! You know words are powerful right? Why just not call it the unsettled and annoying baby room!
You are not building a Church in the 1950′s, most of us function in a post Christian world where a lot of children have not even heard of Jonah, Moses and all the other stories let alone have any connection to the Christian-speak you use. WOW – take the opportunity and reinvent yourself!!!!
You are also completely missing the cultural impact of branding, by using generic names you mark yourself and your ministry as boring and irrelevant!
Stop it!
A role of the leader is to communicate… sometimes you need to communicate CHANGE… this is one of those times.
In conclusion, corporations spend millions of dollars crafting just the right phrase to communicate their discount generic cialis brand and product – why don’t you sit down and spend a few minutes choosing the words that communicate and reinforce the vision and mission of your Church.
Get rid of your BAD LANGUAGE and replace it with helpful/good/inspiring/innovate/interesting language.
![[Kid Inspiration]](http://www.davidwakerley.com/wp-content/uploads/2010/02/logo5.png)


discount cialis prices
discount cialis online alt=”New Tees” width=”440″ height=”330″ />
Watching the excellent 

